For Reynaers Aluminium, I created a corporate story with a fresh and authentic approach. Filmed on location at Gondwana Private Reserve, this project reflects my commitment to crafting stories that feel genuine, not staged. Instead of a traditional advertisement, I focused on real characters and real situations, weaving Reynaers’ brand values into a narrative that feels natural and engaging.
Working closely with the team at Reynaers, I was able to bring to life the connection between their high-quality, sustainable products and the stunning, natural environment of Gondwana. The video highlights Reynaers’ commitment to innovation in ways that audiences can feel on an emotional level, giving viewers a sense of place and purpose that goes beyond the brand’s products.
With every detail—from the location choice to aerial videography that captures the vastness of the landscape—my goal was to tell a story that truly resonates, showcasing Reynaers’ values in an environment that aligns with their mission of quality, beauty, and sustainability.